Many of my clients excitedly call me asking “what about all this social media stuff, shouldn’t I be involved too?” What I inevitably reply is “Maybe”.
That might sound like a wishy-washer answer, but the fact of the matter is, it depends on the business, and the resources available to develop social media efforts.
<a href [...]

In real estate, when asked what matters in buying or selling a home you’ll often hear this old adage: location, location, location.
Well your website “home” requires the same approach, but in this virtual environment the appropriate correlate would be content, content, content.
Original and interesting content cannot be stressed enough. But even good content isn’t enough; [...]

Titles can be a rich way to bump your traffic. Do a Google search for any of the phrases or key words related to your site. Look at the top 10 results and think about how compelling the titles are. Do they make you want to click on them to see what the page is [...]